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Tuesday, 14 december 2021
On Monday, December 13, the Paris 2024 Organizing Committee revealed highlights of their vision for the Olympic Games opening ceremony.
For the first time in the history of the Olympics, the opening ceremony of Paris 2024 will be held outside a stadium, in the heart of the city using the river as the principal setting! On July 26, 2024, nearly 600,000 spectators are expected to line the banks of the Seine to watch the celebration unfold from Pont d’Austerlitz in the east to Pont d’Iéna in the west.
Groupe BPCE, a Premium Partner of Paris 2024, is looking forward to taking part in this historic event. The Group’s ambition is to position itself as the benchmark banking institution in the French sports economy, to promote its brands, to unite its 100,000 employees around a set of shared values, and to develop the commitment of Groupe BPCE and its companies to more than 140 high-caliber French athletes.
Watch a video presenting the vision for the Paris 2024 opening ceremony